Don't overcook your thinking: Employer Brand and Recruitment

As people, we're designed to be fairly simple. We want to feel relevant, engaged and have a sense of belonging and purpose. However, we know that simple can be hard to achieve.

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Changing your candidate attraction: chip away slowly

We see an ever increasing number of organisations wanting to take control of their recruitment process and candidate attraction, systems and strategy.
A big part of that is ensuring your content and messaging is relevant and reflected through all your channels and candidate touch points. Be it email signatures, social media channels, careers pages, webinars, video content, job boards and sky writing – (ok, so you're still reading).

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Recruitment. No longer the poorer cousin?

In our industry of recruitment we’re constantly seeing change. Change to the technologies we use, the language we use, the channels we source talent from, the industry as a whole, and of course relationships. Which is the focus of this article. I’m not talking about your supplier or agency relationship, I’m talking about the one within your organisation – with the guys and girls sitting 30 metres away, to your left, over there, or a few floors up or below. You know the ones who kindly guide you in font selection and the brand essence of your organisation? Marketing. That’s who we’re talking about.

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